Thursday, November 09, 2006

Nicotini, Soaked Not Smoked

This drink is sure to calm your nerves. The nicotini burst upon the scene last summer to offset the smoking ban in restaurants all over the country. A liquid cigarette, this drink comes complete with all the nicotine rush and tobacco aftertaste found in an entire pack of Camels. The effect is achieved by soaking tobacco leaves in vodka overnight and deadening the tobacco juice’s harshness by adding five different liqueurs.

What does all this mean to the marketing and advertising world? Well, perhaps an entirely new pitch altogether. Are we about to market Marlboro Manhattans, Camel Chardonnays? How about Rum and Tangueray Tarletons, whose drinkers would rather drink than fight and menthol Mint Juleps and Winston Wallbangers? If so, will we go one step further and capture filtered or unfiltered or low and high tar drinks as well? I wonder what would happen if you mixed in a little Red Bull, probably a heart-attack.

With winter coming this would be a good idea for the Westfire.......

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